hey MPU,
I know not Apple related, but by any chance does anyone here work in social media or experienced in social media branding?
Thanks!
Not an area of specialty, but I’ve done a little bit. Happy to help if I can.
Believe me Facebook is the Devil’s Notebook.
1 Like
I had made an earlier post about a non-profit I was starting. Essentially, this is a spin-off twist.
Background scenario - A product (app) was created, under a corporation. This app has its own social media handles, etc with an established user base.
Currently happening - The new non-profit I started will be taking ownership over the app from the corporation. The question then begins.
When it comes to social media presence…
- Should the non-profit have its own social media handles separate from the app?
- Should the non-profit absorb (rename) the social media handle of the app to its non-profit name?
In terms of the what the NPO does. Imagine the following. (with the app included)
NPO Areas
- App (houses audio content)
- Video (probably youtube when we get there)
- Press (this year or next)
- Shop
- Artist/Conference Engagements
With all those main sectors, it would then be divided up based on demographic, although I might be inclined to create a separate ‘Children’s Area’
Idea 1
NPO has its own socials, and the App keeps its own socials (they cross-post when needed)
Idea 2
NPO absorbs the App socials, only 1 set of socials exist and NPO runs all campaigns for all departments.
Keep in mind the app social have been around for several years and have a strong following already.
Thoughts?!