Is Apple expecting more expensive apps?
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Or just moving to where the market already is.
Adobe would be a big one. Although I think I saw somewhere recently they now do monthly commitment options, but for years it was monthly billing but yearly commitment.
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Ah great, more subscriptions 
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We call this the Adobe Plan…
I will enjoy watching the people cry that they cannot “just cancel” their subcription before the year is over… 
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Where is the demand coming from for this? Sincere question. I notice it’s not initially launching in the US, and in the US, most people would just pay the annual for something typically $100 or less, or let be part of a credit card balance or BNPL through their card/bank. So I’m wondering if it’d be more desired in other countries, maybe ones that have more predominant bank-to-bank payments that aren’t as flexible financially.
Curious how this would change the conversion rate on annual plans. Hopefully we get some third party data.
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I frequently cancel an app or streaming service the next day, just so I won’t forget to do it later.
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I don’t do subscriptions. It is a form of “enshitification”. I have just retreated to the stock apps.